Fig. 04 - Digital Design / Art Direction / UX Design
Oakley Product
Photography
& Site Design
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Disruptive
By Design
04 —
Well known for groundbreaking technology in eyewear, the brand wanted to create an educational section within their e-comm site as well as a companion print brochure to inform customers and to educate merchandisers. Both brochure and site highlight the core technologies that establishes the brand as the leader in performance eyewear and reinforces the disruptive approach the brand has on sport, design, and the future.
Concept, Photo, Art Direction & Design
Jesse J Echon
Photography
Nick Miramontes
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