Fig. 19 - Content Creation / Social Campaign / Creative Direction / Art Direction / Video
Infiniti Winter
Social Campaign
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Winter Ready.
Adventure Equipped.
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In conjunction with a Winter Sales Event, the brand wanted a way to entice customers to also consider Infiniti branded accessories at the time of purchase. With this series of timely ads, we precisely targeted recent owners and in-market customers via Instagram, twitter, and facebook. These videos also ran in the retail lounge areas to help inspire winter readiness through the accessories line.
Creative Direction
Jesse J Echon & Chad Weiss
Art Direction
Bryan Kestell
Copy
Edgar Acosta
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Editor
Connor GlynnColor
Dan Swierenga